Three Steps to Validate any Market Opportunity If You Build It Will They Come is, in some ways, a precursor to Lean Startup. In the book, Rob Adams lays-out a simple process for launching a new business/product. Adams simplifies the process with three easy-to-remember phases: ready, aim, fire. The following lists the three separate checklists Read More
Month: September 2013
Ansoff Matrix
Henry Ward Beecher said*, “the ability to convert ideas to things is the secret of outward success.” The problem for technologists – people working the technology industry – is not the ability to convert ideas into things; rather, it is having the discipline to select (and focus on) the best ideas. The Ansoff matrix is Read More
Running Lean Process
The “Running Lean” process, created by Ash Maurya, is a systematic process for quickly vetting product ideas and raising the odds of success. Ash outlines the process as follows: Process Flow Step 1: Problem / Solution Fit Summary The first step is determining if this product is something worth doing. You do this by decoupling Read More
Customer Development Process
The customer development process was developed by Steve Blank. The basic premise is that a startup company is not a “mini version of a big company”, it is an organization in search of a repeatable and scalable business model. In simple terms, the aim of the process is to help startup founders, or in the Read More