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Start with the market

Why Market? Some Lean practitioners have abandoned planning altogether – citing, research and planning is a form of waste and doing is better than planning. In many cases doing is better than planning; however, in this case, planning is better than doing. Before you take the leap of launching a new business or product, your Read More

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Running Lean Process

The “Running Lean” process, created by Ash Maurya, is a systematic process for quickly vetting product ideas and raising the odds of success. Ash outlines the process as follows: Process Flow Step 1: Problem / Solution Fit Summary The first step is determining if this product is something worth doing. You do this by decoupling Read More